The themed attractions will feature a variety of fun and engaging activities for children ages 3 to 7 and deliver the show’s positive messages through a unique visitor experience, with select centers including themed child-care areas, merchandising stores and a LazyTown cafe or restaurant.
“We are delighted to announce our partnership with Turner Broadcasting to develop the successful LazyTown brand into unique children’s activity centers,” says Justin Beavis and Kevin Bacon, principals, Urban Legacies, in a joint statement. "With its international reputation and market awareness, the synergies with our business are very exciting. We look forward to creating highly interactive entertainment experiences that encourage children to be active in a fun and inspiring way.”
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