The property centers on Elie, a 7-year-old child who wants a pet but can’t have one, and follows the adventures he invents with his puzzle pet friends. The property is targeted to children ages 7 to 10.
Lawless will look to extend Elie’s Puzzle Pet Friends through licensing into categories including publishing, plush, apparel and more. Lawless will also seek co-production partners for animation opportunities.
“Elie’s Puzzle Pet Friends is a sweet and tremendously imaginative story that will make every child take a second glance at the toys in the trash,” says Cathy Malatesta, president, Lawless Entertainment. “Elie’s adventures with his puzzle pets are fun and enjoyable for all ages.”
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