Knockout Deals for ‘Downton’ Fragrance
Knockout Licensing has tapped perfume house Aidan AryL Enterprises to create a line of personal and home fragrances inspired by the British television series “Downton Abbey,” which is produced by Carnival Films, part of NBCUniversal International Television Production.
“In licensing, finding just the right fragrance partner can be a delicate and tricky decision but Aidan AryL made it easy for us,” says Carole Postal, co-president, Knockout Licensing. “Throughout discussions, the Aidan AryL team made it clear to us how much they love and how well they understand what makes ‘Downton Abbey’ so special to fans.”
The line will launch early this year in the U.S., and will include women's perfume, men's cologne, scented candles, scented soaps and other fragrance items.
“Every artist works tirelessly and strives for the opportunity to create a masterpiece that truly resonates with their heart and soul and that can bring joy to others,” says Michele Latifi, vice president, Aidan AryL Enterprises. “‘Downton’ is especially dear to our hearts and we love bringing it to life through the magic of fragrance.”