JLG to Rep NatGeo’s 'Brain Games'
The Joester Loria Group has been appointed as the exclusive North American licensing agent for “Brain Games,” the National Geographic Channel TV series hosted by Jason Silva.
First aired in 2011, “Brain Games” features interactive games, illusions and mind tricks. A new season will premiere in January 2015.
JLG plans to extend the brand into games, puzzles, apps, giftware, t-shirts, headwear, home textiles and other related products.
“We are delighted to represent 'Brain Games' and proud to partner with the National Geographic Channel,” says Debra Joester, president, The Joester Loria Group. “As huge fans of the series, we believe ‘Brain Games’ will inspire great product that reinvents the games and puzzle categories for all ages.”