Jim Henson Company, Felix & Paul Studios Developing AR Experience

The experience is an extension of Henson’s “The Storyteller” series.
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License Global

August 21, 2020


The Jim Henson Company and Felix & Paul Studios have announced a new project in development called

“The Storyteller: The Seven Ravens,”

an augmented reality experience.

The new chapter of Jim Henson’s “The Storyteller” will be in the form of an augmented reality, trackable storybook. Author Neil Gaiman will voice the role of the narrator. The experience will be demoed in the Siggraph Talks track at the Siggraph virtual conference starting August 17, 2020, with a live Q&A to discuss the project’s tracking module.

“Partnering with Felix & Paul Studios on this innovative project will bring our fans even closer to 

‘The Storyteller,’

immersing them into the classic tale of 

‘The Seven Ravens’

like never before,” says Lisa Henson, chief executive officer, The Jim Henson Company. “‘Through the magic of augmented reality, readers will be both amazed and surprised by how the story comes to life visually and in a truly interactive format. It is also exciting to have Neil Gaiman, 


 storyteller of our

time, lend his voice to this project.”

“The Storyteller: The Seven Ravens”

 is an extension of The Jim Henson Company’s franchise that re-envisions folk stories, legends and fables from around the world. In “The Seven Ravens,” a young girl sets out on an adventure to save her seven brothers from a curse that turned them into ravens. The AR book experience will allow people to interact with, explore and re-explore the world of “The Storyteller” through the lens of 

“The Seven Ravens”


“Jim Henson’s The Storyteller: The Seven Ravens”

 is produced by The Jim Henson Company and Felix & Paul Studios with support from the Canadian Media Fund, Magic Leap Independent Creators Program, Epic MegaGrants and SODEC Quebec. Stéphane Rituit executive produced as well as Lisa Henson and Blanca Lista of The Jim Henson Company.

’The Seven Ravens’

 is the next step in immersive storytelling, truly bringing a storybook to life,” says Paul Raphael, co-founder and creative director, Felix & Paul Studios. “We are lucky to be partnering with The Jim Henson Company and Neil Gaiman on this project and can’t wait to show a sneak preview at this year’s Virtual Siggraph conference.”

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