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April 5, 2018
NORTH AMERICA—Television icon Jaclyn Smith has introduced a new, ready-to-wear collection at Sears.
The new fashion line, dubbed Jaclyn Smith Ready to Wear, will reflect Smith’s personal style and includes dresses, knit separates, blouses, jeans and tees in a variety of colors and patterns.
The line joins the Spencer by Jaclyn Smith layette collection, which was introduced at Sears stores last fall.
“It's a privilege to work with a hands-on business partner like Jaclyn Smith, whose savviness and ability to anticipate women's fashion trends for so long in the constantly evolving fashion world is remarkable,” says Greg Ladley, president, apparel and footwear, Sears. “More than 5 million Shop Your Way members have purchased Jaclyn Smith collection products in Kmart over the last 12 months alone, so we look forward to building Jaclyn's current brands and extending her powerful reach and brand loyalty across to the Sears community.”
The Jaclyn Smith Ready to Wear collection is now available at Sears stores nationwide. A complimentary range of accessories and handbags are also available on Sears.com.
Read more about:Sears
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