“Representation of people with diabetes is important to us, so we looked for an opportunity to make diabetes part of everyday culture,” says Lei Mercado, chief marketing officer, Insulet Corporation. “We worked closely with the diabetes community, leading advocacy groups, and gamers to see how we could educate others. Our hope is that the Animal Crossing integration will help people with diabetes feel more included, connected, and seen in a fun and engaging way.”
Players can learn more about the integration and download the look book with the design codes and directions to the island at
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