Through the partnership, Hijinx will develop a new range of toys spanning plush, figurines, collectibles, creative and role play categories. Hijinx will also serve as the exclusive global manufacturer for the brand (excluding China, MENA and Japan) and will distribute the line across North America, Australia, New Zealand and the U.K.
“Zafari” tells the story of a group of friends who inhabit a land where all the resident animals have been magically born with an amalgamation of varying skins, patterns and characteristics, making each truly unique.
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