Hoho Plans Interactive Tween Series

The series features twin sisters Mimi and Bibi who are as different as can be as they debate topics from opposite sides of the spectrum. Tweens themselves will direct the content of the series, with new episodes based on input and interaction from the TotallyTween audience.

Hoho Rights will distribute the series globally and has already developed a range of products that captures the twins’ differing points of view.

“TotallyTween is a new and exciting direct line into the hearts and minds of tweens today," says Oliver Ellis, joint managing director, Hoho. "So what better forum to use to help shape an animated show made for them? Our audience will then be able to see the end result and know that its voice is genuine and authentic. It’s direct, it’s digital and it’s daring.”