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Henson Adds ‘Dinosaur Train’ Partners

Henson Adds ‘Dinosaur Train’ Partners
The Jim Henson Company has partnered with a number of new licensees across multiple territories to continue to expand its animated series “Dinosaur Train.”

“Dinosaur Train” expands with costumes, mealtime products, stickers and more.

The Jim Henson Company has partnered with a number of new licensees across multiple territories to continue to expand its animated series “Dinosaur Train.”

First, in Germany, the company has partnered with TV Mania to produce a range of apparel and accessories, and GEDA Labels for mealtime products.

In Italy, Giochi Preziosi has been tapped for food with premiums, and Panini will handle publishing in the region.

Meanwhile, in the U.S., Wall-Ah! is on board to produce a range of “Dinosaur Train” wall decals. California Costumes will also support the children’s property with a range of costumes.

The company has also tapped Evrika for chocolate eggs in Russia.

Finally, Fun Stickers will develop branded stickers in the U.K.

“'Dinosaur Train’ continues to gain momentum as more and more children around the world are embracing the fun and whimsical world of Buddy and his family, and we are continuing to work with new partners to find innovative ways to engage young fans with fresh products that reflect the attributes of the brand,” says San Martin, vice president, global consumer products, The Jim Henson Company. “With the fourth season of the series now on air, and our broadcast and digital partnership expanding, we are in an amazing position to offer parents and their children the opportunity to experience the brand on and off screen.”

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