Harry Potter Gets 'Pokémon Go' Treatment | License Global

Harry Potter Gets 'Pokémon Go' Treatment

Warner Bros. and Niantic have teamed up to develop a new, augmented reality app based on the beloved franchise.

NORTH AMERICA–Warner Bros. Interactive Entertainment has partnered with Niantic, the mobile game developer behind “Pokémon Go,” to develop a new AR mobile game inspired by J.K Rowling’s Wizarding World.

The new game, titled “Harry Potter: Wizards Unite,” will utilize Niantic’s AR/real-world mobile game platform and will allow players to explore real-world neighborhoods and cities throughout the world to learn and cast spells, discovery mysterious artifacts and encounter legendary beasts and iconic characters.

“With this game, we are allowing the passionate, worldwide fan base to experience J.K. Rowling’s deeply powerful and imaginative universe in a new, truly immersive way,” says David Haddad, president, Warner Bros. Interactive Entertainment. “It is wonderful to have Niantic’s remarkable augmented reality expertise as we develop this incredibly rich wizarding world for players to explore in their everyday lives.”

The news of Niantic creating a Harry Potter game similar to “Pokémon Go” was rumored last year; however, the rumor was subsequently debunked after appearing on websites such as Uproxx and HelloGiggles.

Additional details regarding “Harry Potter: Wizards Unite” will be revealed in 2018.

 “At Niantic, our goal is to leverage technology to create real world experiences that help people to discover the wonderful, and often magical parts of the world around them,” says John Hanke, founder and chief executive officer, Niantic. “The beloved Harry Potter stories have captured imaginations worldwide for more than 20 years and soon we’ll turn the fantasy into augmented reality, allowing fans and their friends to become wizards and witches.”