Commissioned by Australia's Network Ten, DHX Media will handle worldwide distribution of the 26x22 series. In a separate deal, Moody Street and Vision Animation have appointed Mattel as the global master toy licensee for the brand.
“The unique Kawaii world of characters paired with the engaging musical narrative of 'Kuu-Kuu Harajuku' has inspired us to create a truly distinguished line of upcoming dolls and toys," says Doug Wadleigh, senior vice president and general manage, Mattel.
The series "Kuu-Kuu Harajuku" will see the Harajuku Girls form the band HJ5, whose gigs are constantly being interrupted by an array of fantasy driven foils.
“Working on 'Kuu-Kuu Harajuku' has been a dream come true," says Stefani. "It’s been incredible to see the characters and the world they live in come to life. The artwork is so beautiful and the whole series turned out better than I could have ever imagined.”
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