Genius Brands Names New CFO

A new executive vice president, finance and accounting has also been named at Genius Brands.
License Global

December 13, 2021

Zrinka Dekic, the new chief financial officer for Genius Brands
Genius Brands

Following a year of expansion with the recently announced

acquisition of Canada’s WOW! Unlimited Media

and a

major stake in Germany’s Your Family Entertainment AG

, Genius Brands International has appointed Zrinka Dekic as chief financial officer and head, strategy and mergers and acquisitions.  

“I am delighted and honored to join Genius Brands International at this critical juncture of the disruptive technological changes in the industry as well as the explosive global demand for children’s content,” says Dekic. “With Genius’s recently announced acquisition of a prolific animation producer WOW! Unlimited Media in Canada and its investment in Your Family Entertainment in Europe, as well as the fact that Genius Brands, through Kartoon Channel! Worldwide, controls both content and distribution, it is poised for global expansion and growth. I am thrilled to be joining the company at such an exciting time and to be part of the leadership team that will take Genius Brands to the next level.” 

Dekic

 brings nearly 20 years of entertainment industry and financial markets experience, including corporate strategy, investment banking, investment management and corporate finance at The Walt Disney Company, and before that, at Goldman Sachs. At The Walt Disney Company, she held posts in corporate strategy, strategic planning and business development, where she was involved in several high-profile projects and strategic initiatives for the company. Prior to joining Disney, Dekic served as a vice president in the Investment Management division at Goldman Sachs in New York on the U.S. Fundamental Equity Portfolio Management team overseeing nearly $30 billion of assets under management. Most recently, she served as vice president of Houlihan Lokey’s Investment Banking Technology, Media & Telecom Group, where she was responsible for business development and execution across the sector, including media and entertainment, digital media, streaming technologies, animation and video games. Dekic holds a B.A. from Amherst College and an MBA in Finance from The Wharton School. 

“We are excited to welcome Zrinka as chief financial officer of Genius Brands at this major inflection point in the company’s development, given the rapid revenue growth, expanded distribution and a powerful slate of new content,” says Andy Heyward, chairman and chief executive officer, Genius Brands. “With the recently announced acquisition of WOW! Unlimited Media in Canada and our strategic investment in Your Family Entertainment traded on the Frankfurt Exchange (RFE.F), providing us control over one of Europe’s largest animation catalogs and now a global channel footprint, the addition of Zrinka, with her impressive professional pedigree, including The Walt Disney Company and Goldman Sachs, will empower us to maximize value for shareholders. In particular, Zrinka brings a proven track record in M&A, which will continue to be an important component of our strategy as we execute on our vision of becoming one of the world’s leading global children’s entertainment companies. In support of this goal, she brings extensive relationships across Wall Street and the entertainment industry, spanning animation, media and entertainment, sports and consumer product companies across North America and globally.” 

In addition, Bob Denton will assume the new role of executive vice president, finance and accounting, Genius Brands. 

“Bob Denton has made tremendous contributions to the company as CFO over the past years, as we transformed Genius Brands from an emerging children’s entertainment company to a diversified global organization with a solid balance sheet, positioned for long-term growth. We look forward to his continued contributions as executive vice president, finance and accounting, as we accelerate our focus on expansion.” 

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