Fast & Furious Speeds into Anki Overdrive

Universal Brand Development has partnered with Anki, a robotics and artificial intelligence company, to feature Fast & Furious in the Anki Overdrive game.

April 6, 2018

2 Min Read

Universal Brand Development has partnered with Anki, a robotics and artificial intelligence company, to feature Fast & Furious in the Anki Overdrive game.

The new game, titled Anki Overdrive: Fast & Furious Edition, will combine elements of the robotic battle-racing game with key components from the Fast & Furious universe, including two robotic Supercars based on the vehicles favored by the characters in the films–Dom’s Ice Charger and Hobbs’ MXT. Each Supercar will also come armed with unique weapons, upgrades, sound effects and controls.

Within the game, players will battle alongside or against mainstay characters from the film, including Dom, Hobbs, Letty and Tej. The game will also allow fans to race against each other on the track.

“Anki is at the forefront of robotics and artificial intelligence, and our collaboration for Fast & Furious will bring an all-new level of interactivity to the franchise,” says Manuel Torres Port, executive vice president, worldwide consumer products, Universal Brand Development. “Anki Overdrive’s revolutionary technology delivers a battle race experience like no other, and we’re incredibly excited to introduce Fast & Furious fans to gameplay that delivers what they love and connect with most from the films–the characters, cars and action.”

Anki Overdrive: Fast & Furious Edition will be available for preorder, beginning May 16, on Anki.com and is slated to hit retailers across the U.S., Canada, U.K., Germany and Nordic countries this September.

The new game will also be compatible with the Anki Overdrive product ecosystem, including Anki Overdrive cars and tracks. However, the new game will require a separate, free-to-download “Anki Overdrive: Fast & Furious Edition” app and compatible device.

“We’ve been searching for the right brand partnership to help elevate our robotic battle racing experience to the next level of entertainment, and what better fit than one of the most widely recognized action franchises in the world,” says Boris Sofman, chief executive officer and co-founder, Anki. “Anki Overdrive: Fast & Furious Edition delivers the ultimate adrenaline rush for the millions of Fast & Furious fans merging the films’ cars and characters with video game elements, physical play and robotics.”

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