Falcon’s Beyond and BRON Studios Partner to Co-Develop and Produce ProjectsFalcon’s Beyond and BRON Studios Partner to Co-Develop and Produce Projects
Collaboration accelerates IP expansion across transmedia spectrum, including entertainment, consumer products and location-based destinations.
July 27, 2022
Falcon’s Beyond, a global entertainment development company specializing in intellectual property creation and expansion, has announced a strategic partnership with BRON Studios, a global media, technology and award-winning production company, to co-develop and co-produce multiple worldwide entertainment properties into feature films, episodic series, video games, Web3 activations, consumer products and location-based experiences.
“The opportunity to collaborate with Falcon’s Beyond to co-develop and co-produce IP makes this an invaluable partnership for BRON,” says Aaron Gilbert, chief executive officer, BRON Studios. “From Falcon’s vast knowledge of all-things immersive entertainment to the company’s impressive Katmandu brand, it’s a thrilling time and opportunity to work with such an impressive key industry player.”
Through the collaboration, BRON will leverage its extensive production pipeline utilizing Epic Games’ Unreal Engine, as well as its network of talent, to help Falcon’s Beyond create episodic series and feature films based on Falcon’s IPs, including the “Katmandu” franchise. Katmandu Park, a cutting-edge new theme park, is planned to open in Punta Cana, Dominican Republic by late 2022 or early 2023. Simultaneously, Falcon’s Beyond will leverage its 360-degree IP Expander flywheel to activate BRON’s IPs across its owned and operated location-based entertainment destinations, entertainment content platforms and consumer products marketplaces.
“This amazing collaboration with BRON leverages our complementary areas of expertise to create new opportunities for ongoing fan loyalty and engagement for our respective brands and IPs,” says Cecil D. Magpuri, chief executive officer, Falcon’s Beyond. “BRON’s incredible reputation and resources will help make the Katmandu franchise a premium offering for audiences worldwide, while Falcon’s will engage our IP expander to activate their powerful IPs across a wide variety of physical and digital entertainment.”
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