Sponsored By

EXCLUSIVE: ‘The Raccoons’ Consumer Products Program Is Back

80s and 90s television show and brand, “The Raccoons,” together with its master licensing agent, The Point.1888, and Canadian sub-agent Playology International​, have signed a range of new licensing agreements.

License Global

January 13, 2023

2 Min Read
“The Raccoons.”
“The Raccoons.”The Point.1888

The Point.1888 has signed The Hut Group and Truffle Shuffle for two apparel ranges as well as Intercake for cake toppers, for 80s and 90s television show and brand, “The Raccoons.” 

Playology International was signed by The Point.1888 as a sub-agent for Canada in February 2022, with the aim of exploring new and existing licensing opportunities and partnerships for "The Raccoons.” Playology International has also signed Retrokid for an apparel and collectible range, as well as Roo and You for modular furniture and silicone products expected to launch later this year.   

“We are thrilled to welcome The Hut Group, Truffle Shuffle, Intercake, Retrokid and Roo and You, to ‘The Raccoons’ licensing program,” says Katie Wilkinson, brand manager, “The Raccoons,” head, Publishing and Operations, The Point.1888. “The show is still as popular as ever with its recent launch on CRAVE TV and it's exciting to see the continuing growth as parents and original fans of the show introduce their children and friends to it. This highlights the opportunity available to all future licensees and retailers and we can't wait to broaden the program even further next year.” 

“Growing up in Canada, watching the original ‘Raccoons’ series, it has been a pleasure to bring this series and the refreshed consumer products range to new generations of Canadians and beyond,” says Jacqueline Vong, preai, Playology International. 

Related:A Conversation with The Point.1888 and Historic Royal Palaces

2022 was a big year for “The Raccoons,” finishing the restoration and remastering of all five seasons as well as the four specials that were produced from 1980 to 1991. The newly restored episodes were picked up by Bell Canada’s premier Canadian based streaming service CRAVE TV, with plans underway for additional platforms and to appoint distributors in a number of other territories.  

“We are very excited to see the remastered Raccoons series and specials build on a whole new generation of fans,” says Kevin Gillis, creator, “The Raccoons.” “The shows have never before been seen like this, and the retro style combined with its new high-definition look is a very compelling character and storytelling experience.” 

Read more about:

The Point.1888

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like