Esports

The latest licensed products, partnerships and brand collaboration news from the world of esports, competitive gaming and the titles that power the tournaments.

G2 Esports x Ralph Lauren collection

Jul 18, 2023

G2 Esports and Ralph Lauren Launch Apparel Capsule Collection

G2 Esports x Ralph Lauren collection features T-shirts, polo shirts, hoodies, tracksuits and caps.

G2 Esports, Jägermeister promotional material

G2 Esports Partners with Jägermeister

May 5, 2023

Model wearing Team Liquid "Fortnite" apparel.

Team Liquid Announces Launch of Brazil Store and Global ‘Fortnite’ Collab

Jun 21, 2022

Food & Beverage

Totino’s x FaZe Clan Team Up for New Pizza Rolls

Jun 3, 2022

Global Esports Federation Names IMG Strategic Partner

Apr 21, 2022

EA Sports Introduces PGA Tour in Spring 2023

Mar 23, 2022

The FaZe clan merchandise, which include hoodies, T-shirt and a hat.

Fashion NASCAR, FaZe Clan Partner for Merchandise 

Feb 3, 2022

Caroline "Cay" Young, the new director of corporate partnerships for Evil Geniuses

Entertainment Evil Geniuses Announces Director of Corporate Partnerships

Jan 13, 2022

Entertainment Blue Diamond Partners with 100 Thieves to Create Summer Camp Experience

Oct 8, 2021

Entertainment Gen.G, Puma Reveal ‘League of Legends’ Limited-Edition Jersey

Sep 30, 2021

Esports Puma Expands Gen.G Partnership

Jul 23, 2021

Esports Eastern Michigan University, Gen.G Announce Esports Summer Collab

Jul 22, 2021

LG Webinar Template (On Demand Holding Card) - part 22.jpg

What is Licensing?Webinar: FOL Highlight - What Do Gamers Want?

Jul 13, 2021 | webinar

Esports G2 Esports Teams with Ralph Lauren for Brand Extension Campaign

Jun 29, 2021

Beauty & Cosmetics NYX Professional Makeup Enters Esports

Jun 24, 2021

Esports Licensing Powerhouses

May 24, 2021

New Media/Social Semaphore Signs Gamer SypherPK

May 6, 2021

Esports ‘Overwatch’ League, Mitchell & Ness Unleash Fan Apparel

Apr 15, 2021

Esports H4X, Overactive Media Ink Multiyear Deal

Apr 15, 2021

Licensing Events 10 Minutes with… Difuzed

Apr 2, 2021

Industry News Sony Interactive Entertainment Acquires eSports Brand Evo

Mar 19, 2021

Apparel H4X, Nate Hill Reconnect for Second Collaborative Capsule

Mar 18, 2021

hyperx (3).png

Apparel Champion Tries On HyperX Collab

Mar 9, 2021

Esports Team Liquid Tailgates with Bud Light

Feb 24, 2021

Corporate Brands Grubhub, Riot Games Levels Up with Esports Partnership

Jan 15, 2021

Esports Pizza Hut Serves-Up RSG Partnership

Jan 8, 2021

Esports Caravanseraito Partner with Team Heretics

Dec 22, 2020

Video Games Exclusive: Next-Gen Consoles Highlight the Brand Affinity for Xbox

Dec 15, 2020

ABYstyle Hits Play on ‘League of Legends’ License.png

Video Games ABYstyle Hits Play on ‘League of Legends’ License

Dec 14, 2020

Esports Nerd Street Gamers Launches Subscription Service

Nov 19, 2020

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