Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.
April 6, 2018
Entertainment One is pairing with Televisa to bring the preschool series “Ben & Holly’s Little Kingdom” to free-to-air stations in Mexico.
The first season of the series will begin airing on Televisa later this month.
To support the series’ broadcast debut, eOne will also launch a marketing campaign locally tailored to the region to include specifics such as a free app, as well as assembling a consumer products program for the country. eOne is currently securing partners across all major categories for a planned rollout next year.
“We’re delighted to be extending our partnership with Televisa on ‘Ben & Holly’s Little Kingdom,’” says Monica Candiani, head of international sales, eOne Family. “Their support and local market knowledge has been absolutely instrumental to the success of ‘Peppa Pig’ in Mexico. We look forward to working more closely with them to bring ‘Ben and Holly’s’ magical adventures into the homes of families throughout the region.”
You May Also Like
RHS, Radley Intro Horticulture-Inspired Handbags, AccessoriesFeb 26, 2024
Igloo Coolers Releases Special-Edition Looney Tunes Lunch BagFeb 26, 2024
Moomin x Karen Mabon Sleepwear LaunchesFeb 26, 2024
LeSportsac x Miffy by Dick Bruna Spring CollectionFeb 26, 2024