Endemol Shine’s brand licensing team will now represent the property for a variety of global ancillary rights including gaming and publishing.

“‘Peaky Blinders’ is an incredibly unique show and a great addition to our portfolio, as we diversify our brand licensing offerings with exceptionally strong scripted IP,” says Owain Walbyoff, managing director, gaming, licensing and merchandising, Endemol Shine Group. “The series is globally loved, and the world of ‘Peaky Blinders’ offers exciting opportunities for the brand to expand its off-air engagement with fans around the world.”

“Peaky Blinders” will also be highlighted at Endemol Shine North America’s booth (#Q226) at Licensing Expo, taking place at the Mandalay Bay Convention Center, May 22-24, in Las Vegas, Nev.