DreamWorks Animation is planning to launch a 24/7 kids and family television channel across 19 countries in Asia in the second half of 2015.

April 6, 2018

1 Min Read

DreamWorks Animation is planning to launch a 24/7 kids and family television channel across 19 countries in Asia in the second half of 2015.

The channel will mark the first time that all of the studios content will be aggregated in one place, leveraging more than 2,000 hours of existing DreamWorks TV content as well as over 1,200 half-hours of original animation the company currently has in production. 

The launch of the DreamWorks channel is designed to complement the company's expanding television production and distribution initiatives and will support DreamWorks' theatrical and consumer products initiatives in the region.

Among the shows that will be introduced in the region are "All Hail King Julien," "The Adventures of Puss in Boots" and "How to Train Your Dragom." The all-new series, "VeggieTales in the House" and "DinoTrux" (based on the award-winning children's book), will anchor a daily morning preschool block, along with several other all-new productions. 

"The DreamWorks channel will bring our premiere shows–great humor and stories, imaginative worlds and, of course, the highest quality animation–to audiences across Asia through a new DreamWorks-branded platform," says Eric Ellenbogen, co-head, DreamWorks International TV. "Audiences in the region have always embraced our content, and now they can engage with their favorite DreamWorks characters–as well as new ones–where and when they choose, across multiple-screens and in local languages."

The channel will be fully programmed and distributed by DreamWorks, with the Singapore-based HBO Asia managing affiliate sales and marketing as well as technical services.

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