Disney Unveils Exclusive Mickey Gear at Target
Disney Consumer Products is diving into summer with a new line of seasonal goods showcasing Mickey Mouse, which will be available exclusively at Target.
May 22, 2018
The Mickey Mouse collection at Target consist of pet treats, summer entertainment pieces, bedding, beach and beauty goods inspired by the iconic Mickey Mouse silhouette.
The consumer products launch also coincides with the 90th anniversary celebration of Mickey Mouse.
“Target’s known for bringing amazing, unique collaborations–and exclusive products–to our guests, all for prices that can’t be beat,” says Mark Tritton, executive vice president and chief merchandising officer, Target. “It’s been an incredible experience partnering with Disney to create a collection that celebrates Mickey and the pure magic of summer in a distinctly Target way. This collection makes you smile–and with more than 350 items, every guest is sure to find something to love.”
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