Disney Launches Oz Line

Disney Consumer Products has released a new collection based on the upcoming film Oz The Great and Powerful, set to hit theaters March 8.

April 6, 2018


The line spans couture fashions, apparel, designer shoes, accessories, limited edition costumes and toys inspired by the film.

“This assortment of Oz The Great and Powerful product reflects the spectacular adventure and stunning world showcased in the film,” says Jonathan Symington, vice president of licensing, Disney Live Action Studios at Disney Consumer Products. “From limited edition dresses and dolls to a high-end fashion line, we have developed an exciting collection of beautiful and unique products that is sure to delight fans of all ages.”

Additional Disney Store exclusives include

limited edition Glinda and Wicked Witch adult costumes, deluxe Glinda and China Girl girls’ costumes and a doll collection.

Disney Press has also released several titles in print and e-book form in support of the film, including

Oz The Great and Powerful Movie Storybook, World of Reading: The Land of Oz;


The Witches of Oz

picture book. L. Frank Baum’s

The Marvelous Land of Oz


The Wonderful Wizard of Oz

were also re-released under the Disney Press imprint.

Items in the Oz line are now available at retailers across the U.S. and online.


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