Preschool series inspires leisure and amusement products following its summer tour.
The Coolabi Group has tapped licensee Whitehouse Leisure to create a range of merchandise based on its kids’ series “Clangers.”
The branded merchandise will include key rings, bag clips and porcelain mags as well as plush in various sizes.
“The ‘Clangers’ broad age appeal works perfectly in our industry, and the products will make a fantastic addition to our licensed portfolio,” says Ian Whittingham, business development executive, Whitehouse Leisure.
The new “Clangers”-themed products are set to launch during Easter 2017 in the U.K. and Eire through leisure and amusement channels.
“Whitehouse is a leader in their field and this circuit of distribution,” says Fée Heyer, senior licensing manager, Coolabi. “They have a very talented creative team and an infrastructure which allows them to supply the market with high quality products.”