CN Teams with Nelvana
Cartoon Network Entertainment has appointed Corus’ Nelvana as the exclusive merchandising agent for the channel’s top brands in Canada.
April 6, 2018
Canada’s Corus company will become exclusive licensing agent for “The Powerpuff Girls” and “Adventure Time” and others.
Cartoon Network Enterprises has appointed Corus’ Nelvana as the exclusive merchandising agent for the channel’s top brands in Canada.
Nelvana will now develop an array of licensed merchandise for Cartoon Network’s properties in Canada timed to the the re-launch of CNE’s “The Powerpuff Girls” this fall and “Ben 10” next year. Nelvana will also seek out new categories for licensing including secondary and seasonal toys, soft lines, food and beverage, sporting goods and consumer electronics.
“We are delighted to expand our relationship with Cartoon Network and its dynamic roster of fan-favorite brands,” says Colin Bohm, executive vice president, international development and corporate strategy, Nelvana. “Cartoon Network Canada continues to delight our audiences with its terrific lineup of shows and we’re thrilled to be enhancing the fan experience through a wide range of merchandise that enables them to engage with the brands in exciting new ways.”
“We are looking forward to building our successful partnership with Corus with the addition of Nelvana on the licensed merchandise side,” says Peter Yoder, vice president, consumer products, Cartoon Network Enterprises. “Together, we’ll be able to deliver unique and creative content and series-inspired product to fans all across the Canadian marketplace.”
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