Pizza Hut Delivery unveiled a new ad campaign to coincide with the brand’s recent milestone.

EUROPE–FremantleMedia will celebrate the 45th anniversary of “Rainbow,” the classic brand featuring the characters Bungle, George and Zippy, this year with a series of campaigns.

To celebrate the brand’s recent milestone, Pizza Hut Delivery has unveiled a new TV ad featuring the classic characters assisting a modern family with their takeout order. The ad launched on Oct. 1 on Channel 4.

FremantleMedia is also in the process of securing a new range of consumer products for the brand.

Additionally, Zippy from “Rainbow” will make an appearance at Brand Licensing Europe on Tuesday, Oct. 10, in the afternoon.