Live Nation is on board to bring characters from the Land of Ooo, the city of Townsville and Elmore to stages across the EMEA region.
EMEA–Cartoon Network EMEA and Live Nation Middle East have joined forces to develop “Cartoon Network Live!,” a new, interactive stage production featuring characters from “Ben 10,” “Adventure Time,” “The Powerpuff Girls” and more.
“Cartoon Network Live!” will follow scientist extraordinaire Kelvin Gizmo as he takes visitors into the world of Cartoon Network, which is currently being threatened by the evil robot Zarr. As Gizmo travels through the Land of Ooo, the city of Townsville and Elmore, he’ll meet a variety of popular Cartoon Network characters and with them (as well as the help of the audience) will hopefully be able to stop Zarr and his evil plans.
“Creating interactive and immersive brand experiences provides not only kids but their entire family with new and exciting ways to engage with our shows and characters,” says Maria Rosaria Milone, senior director, category management and agent markets, Cartoon Network Enterprises EMEA. “Throughout the development of this production, Live Nation have matched our passion and ambition to bring Cartoon Network’s iconic brands to life, and we can't wait to see the fan reaction to this fantastic new live show when it comes to their city.”
“Cartoon Network Live!” is slated to visit various cities throughout Europe, the Middle East and Africa.