Build-A-Bear Expands Its Harry Potter Collection

New products include accessories like crowns, swords and a Hogwarts acceptance letter.

September 8, 2021

Build-A-Bear has launched additions to its Harry Potter-inspired collection. Customers can dress bears in Hogwarts house attire with themed hoodies featuring the house colors and crests of Gryffindor, Slytherin, Ravenclaw or Hufflepuff and complete the look with a matching house beanie.

"We are thrilled to be bringing more magical fun to Build-A-Bear Workshop," says Jennifer Kretchmar, chief digital and merchandising officer, Build-A-Bear. "Wizarding World fans are sure to be captivated by these new additions to our Harry Potter collection. From magical creatures to new ways to display your house pride, this enchanting assortment has something for everyone, whether you're looking for the perfect gift for the Harry Potter fan in your life or adding a new furry friend to your collection!”

The plush toy locket for the bears is inspired by the one owned by Salazar Slytherin himself, with decorative runes and snake-like S icon. The crown is inspired by the iconic diadem of Ravenclaw house. The

Hufflepuff Cup features a badger on the front and has an elastic band so it can attach to a bear's paw.

Harry Potter's owl Hedwig and Buckbeak are also available.

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