The Air Jordan III JTH product was influenced by Timberlake’s tribute to his wife, “Higher Higher.”
“It’s really about the idea that no matter what we have in life, our relationships are the most important thing. Money, fame, success are all fleeting, whereas a real relationship will last for the long haul,” says Timberlake.
A previous version, knowns as the “Two Minute Warning” shoe, originally debuted during Timberlake’s performance at the Super Bowl LII Halftime show in February.
The Air Jordan III JTH will be released Aug. 28.
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