The Brand Liaison will bring the vlogger and performer into new categories including activewear, health and beauty, back-to-school and more.

NORTH AMERICA–Social influencer Sofie Dossi has tapped The Brand Liaison to represent her personal brand for licensing, endorsements and brand extensions.

The Brand Liaison will expand the vlogger, performer and former “America’s Got Talent” contestant’s brand into categories including activewear; denim; health and beauty products such as shampoos, conditioners, curling irons, curly lash mascara and more; and back-to-school and teen accessories such as backpacks and general school supplies.

Sofie Dossi is also managed by Select Management Group.