June 21, 2022
“We’re fascinated by the NFT space and how these new IPs are emerging with such passionate communities,” says Jens Drinkwater, head, licensing, Global Merchandising Services. “It’s exciting to see this next chapter evolve and offer the community unique opportunities to develop physical consumer products. We’re looking to continue to build that bridge and seeing how Bored Apes come to life in our game for fans in a tangible, playable way has us so excited for creating more in the space.”
Available for presale via
, Ape-Opoly offers a new twist on the NFT craze, bringing the Bored Apes to the physical world through a fast-paced tabletop game. Within the game, players will make their way around the board minting and licensing real Bored Ape NFTs to expand their collection and
Related:Brand Central Signs Collective of Bored Ape NFT Owners for Consumer Products: Bored of Directors
To celebrate the launch of Ape-Opoly, consumers who purchase a game will be entered into a sweepstakes with the chance to win an exclusive Bored Ape
– marking the first time a Bored Ape NFT has been available via a promotional prize. One lucky Ape-Opoly buyer will be notified in early 2023.
“The Bored Ape community has major mainstream appeal beyond the NFT space, and Ape-Opoly is bringing the brand to an even broader base with a game Bored Ape owners and fans alike can enjoy,” says Anthony Esposito, president, Imagination Gaming. “Beyond getting in on the Bored Ape hype, the gameplay allows everyone to learn a little bit about the crypto world – even if you don’t fully understand NFT jargon or the cryptocurrency world.”
Created with members of the Bored Ape Yacht Club community, Ape-Opoly features artwork of 22 Bored Ape Yacht Club NFTs within the game.
Related:Webinar: WTF NFT
Ape-Opoly is available now for pre-order at Ape-Opoly.com, with the first orders expected to ship in October.
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