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BOLOGNA: Rainbow Showcases Top Brands

BOLOGNA: Rainbow Showcases Top Brands

Rainbow is highlighting its top brands including "Winx Club" and "Mia and me" at both the Bologna Licensing Trade Fair and the Bologna Children’s Book Fair this week.

Rainbow is highlighting its top brands including "Winx Club" and "Mia and me" at both the Bologna Licensing Trade Fair and the Bologna Children’s Book Fair this week in Italy.

At BLTF, Rainbow is showcasing new content for two of its most successful properties, "Winx Club" (season seven) and "Mia and me" (season two), along with the new series "Royal Academy" (working title).

At the book fair, the company is highlight recent publishing successes with partners including Schwager & Steinlein, Oetinger, Edel and Blue Ocean in Germany, Panini in Turkey and Big Balloon in Benelux.

The company is also seeking publishing partners for "Royal Academy" and will debut the new publishing format Winx Club Fairy Couture.

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