. The new store, curated by The Wildflower Group, showcases all things Betty from apparel and accessories to home and automotive. This week’s launch includes a special Valentine’s Day collection.
The Dolls Kill collaboration also hit the market in January and leads the charge to Valentine’s Day this month. Their “Dame Not Damsel” T-shirts, “Winks aPlenty” sweaters, Bling Bling Boop jeans and Leading Lady faux fur coats in regular and plus sizes are now available at
A collaboration with apparel brand, Minga London, has also launched. Find the Minga x Betty Boop collection at
Another collaboration is with Bare Tree Media, with Valentine-themed digital stickers available to share with your Valentine or Galentine.
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