License Global is part of the Informa Markets Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Bandai Fetes Friendship Day with 'Miraculous'

Bandai Fetes Friendship Day with 'Miraculous'
EUROPE–Bandai celebrated this year’s International Friendship Day with a promotion based on the animated series “Miraculous: Tales of Ladybug & Cat Noir.”

The promotion also featured a themed radio special on Aug. 6 in the U.K.

EUROPE–Bandai celebrated this year’s International Friendship Day with a promotion based on the animated series “Miraculous: Tales of Ladybug & Cat Noir.”

During the campaign, Bandai hosted a “Miraculous” Friendship Day special on Aug. 6 on the U.K. radio station Fun Kids, which offered listeners the chance to be interviewed on air about their friendship. Bandai also invited YouTube star and kid influencer Rube Rube to participate.

In addition to the competition, “Miraculous” was featured across the radio station throughout July and August with advertising, promotions and product giveaways.

Hide comments
account-default-image

Comments

  • Allowed HTML tags: <em> <strong> <blockquote> <br> <p>

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.
Publish