‘Matt Hatter’ Gains Fans in Iberia


Platinum Film’s boys’ series “Matt Hatter Chronicles” is topping the charts in Spain and Portugal in advance of the brand’s product roll out next year.

Following its premiere on Canal Panda in Portugal in March “Matt Hatter” has become the No. 1 animated series for boys on the channel, and the series has increased slot viewership 41 percent on Canal Panda in Spain.

Product is set to begin rolling out in collaboration with local licensing agent Biplano in 2014, following the U.K. roll out this fall/winter, which is being spearheaded by ITV Studios Global Entertainment.