Energizer Holdings’ Energizer Bunny will receive its own collectible Funko figure.
The launch of the new vinyl figure is a result of a licensing agreement between Energizer and Funko. For Energizer, the deal extends its licensing program into the collectibles category. Beanstalk, Energizer’s exclusive global licensing agency, brokered the agreement.
The Energizer Bunny Pop! Vinyl will appear later this month on shelves and online at Hot Topic, Amazon and Target.
The deal extends Energizer’s recent slate of licensing deals. The company recently partnered with Animaccord for a “Masha and the Bear”-inspired line of flashlights.