Curtis Licensing, the licensing division of The Saturday Evening Post Society, has teamed up with animation and 3D production studio SD Entertainment to license its portfolio of magazine brands, which include The Saturday Evening Post, Turtle, Humpty Dumpty and Jack and Jill.
SD Entertainment plans to develop stories and artwork from the Saturday Evening Posts' portfolio of images and content into collections of digital coffee table publications, enhanced e-publications and other live-action or animated entertainment.
This June, The Saturday Evening Post, which is America’s oldest magazine, released a digital version of its magazine for the first time. The new seven-year agreement with SD Entertainment is next step for both companies looking to expand their portfolios digitally.
“We are thrilled to extend the Saturday Evening Post and other Curtis family brands with multiple series of our dynamic, enhanced e-publications, which will encapsulate their vibrant stories and rich history on second screens," says Michele Martell, chief operating officer, SD Entertainment. "Their amazing content gives us a treasure trove to develop from for fans of the publications of all ages."
The first in a series of digital coffee-table publications called Christmas Traditions with The Saturday Evening Post will be available on all e-reader platforms in time for the holidays.