WW Brings Food Plan to Blue Apron

WW (formerly Weight Watchers) has paired with Blue Apron to feature a weekly rotating selection of recipes inspired by the WW Freestyle program.

License Global

December 20, 2018

1 Min Read

The Blue Apron culinary team has crafted recipes from diverse cuisines that follow WW’s wellness guidelines.

Six new meals available include:

  • Crispy Baked Chicken with Kale, Potatoes and Caper Mayo

  • Garlic Shrimp and Spanish Style Potatoes with Peppers and Onions
     Chipotle Sweet Potato Chili with Avocado and Cotija Cheese

  • Togarashi Tilapia

  • Blackened Pork Chops and Spicy Orange Salsa with Cauliflower and Kale Salad

  • Za'atar Chicken Bowl with Creamy Mustard Dressing

The meals will be available to order through Blue Apron’s online platform beginning Dec. 26.

"This partnership is all about bringing delicious, inspiring meals directly to your home," says Stacey Mowbray, president, North America, WW. "The recipes–based on WW Freestyle, our most effective and livable program to date–make cooking at home simpler, convenient and enjoyable."

Read more about:

Weight Watchers

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.




Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like