TfL to Ride with New Souvenir Partner
Transport for London has selected souvenir goods manufacturer GWCC as its new souvenir partner for apparel and accessories.
1 Min Read
TSBA, the organization’s brand licensing agent, helped to secure the deal.
Under the terms of the agreement, GWCC will manufacture and distribute an assortment of merchandise for Underground, Overground, Docklands Light Railway and other TfL services that will include men’s, women’s and children’s apparel, travel and gifting accessories and more.
Design elements will include TfL branding as well as modern designs in an effort to appeal to a global consumer.
The TfL souvenir line from GWCC will begin to roll out in December.
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