The competitive cooking show brand will launch a collection of specialty MasterChef: The Champions Collection tea blends.

License Global

February 25, 2022

1 Min Read
228MasterChef.png
Banijay Brands

Banijay Brands has partnered with Akbar Brothers for a collection of tea blends.  

“MasterChef:” The Champions Collection will be available for tea drinkers worldwide with blends such as Ceylon tea, Earl Grey, Moroccan Mint, Jasmine green tea, Rooibos Orange, Masala Chai and more. 

“Akbar Brothers is a market leader in driving sustainable practices and renowned for creating high-quality products,” says Alice Bernardi, director, international brand licensing, Banijay Brands. “This is a partnership that fits perfectly with the ‘MasterChef’ identity, promoting the core values at the heart of the brand. We hope that millions of ‘MasterChef’ viewers worldwide can now sit back and enjoy the show with a cup of tea from the Champions Collection.” 

Read more about:

MasterChef

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like