Logo Brands Acquires Boelter Brands Drinkware

Logo Brands has struck a deal to acquire Boelter Brands’ drinkware and Topperscot lines. 

This is Logo Brands’ first foray into drinkware and holiday items, which will include wine and beer glasses, ceramic mugs, plastic cups, flasks, stainless steel water bottles, mascot inflatables and seasonal ornaments. 

“Logo Brands is an industry leader for new, unique and innovative lifestyle products, so adding drinkware to our line-up was a logical move,” says Kris Tally, vice president, sales and marketing, Logo Brands. “We are very excited about this opportunity to be a ‘one-stop-shop’ for retailers and extend our brand and merchandising options for the consumer.”

Boelter Brands is the sports licensed products division of The Boelter Companies. Boelter Companies will continue as a design, equipment, supply and fulfillment business serving the food and beverage markets.

Current drinkware inventory and incoming orders will transition to Logo Brands’ Tenn. headquarters over the next few months. Warehouse operations will be expanded in anticipation of taking over all decorating, shipping and processing of glassware orders in 2021.