Kentucky Fried Chicken, a Yum! Brands company, has teamed with Japanese fashion designer Nigo for a line of streetwear inspired by the restaurant’s finger lickin’ menu items and iconography.

License Global

February 14, 2019

1 Min Read

Alongside Nigo and Hypemaker, Hypebeast’s creative studio, KFC has launched the Human Made x KFC Capsule collection, which draws on classic Americana and workwear styles and is inspired by Nigo's visit to the Colonel Sanders Museum, the KFC archives and time spent learning how to make the Colonel’s chicken.

The line includes a Colonel shop jacket, ‘70s-style racing jacket, hoodies, t-shirts and more. "When we heard of Nigo's obsession with Colonel Sanders, we had to invite him for a rare tour of the Colonel's personal archives to help inspire him," says Steve Kelly, director, media and digital marketing, KFC. "We're humbled to work alongside both Hypemaker and Nigo in debuting this collection and are proud to have been a small part of his creative process."

The Human Made x KFC Capsule collection will be available at a pop-up shop experience Nov. 16 at the KFC locations at 242 E. 14th Street in New York, NY. A limited selection of items will also be available via HBX.com beginning Nov. 23. The full collection will debut at the Human Made store in Tokyo on Nov. 23.

Read more about:

Kentucky Fried Chicken

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

Subscribe for updates directly into your inbox.

 

 

 

Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like