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IHL Group Announces New PartnershipsIHL Group Announces New Partnerships

Multiple brands have signed on to join IHL Group portfolio of licensed brands.

License Global

July 25, 2020

1 Min Read
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IHL Group licensed brands has added Rae Dunn, Rachel Roy, BCBGeneration,

BCBGMAXAZRIA, Aeropostale, Tahari, Daisy Fuentes and IKE BEHAR to its portfolio.

“The latest additions to IHL’s global brand portfolio are a profound step in our company’s exceptional growth,” says Sami Souid, president, IHL Group. “We are proud to face the recent economic challenges that have risen in 2020 with domestic and international expansion, investment in current and new employees and support of the retail industry as we continue to collaborate with world renowned brands.”

Rae Dunn’s first ready-to-wear, activewear and sleepwear for women and kids to launch since becoming a household name in home decor.

“I am thrilled to partner with an industry expert like IHL Group to expand my brand into apparel,” says Rae Dunn, artist and owner, Rae Dunn Design. “My work celebrates the simplicity, playfulness, and joy that life has to offer. I am happy to bring a creative choice into everyday apparel.”

Rachel Roy’s debut into the sleepwear and loungewear market following a successful ready-to-wear, swim and accessory launch at Nordstrom and Macy’s.

“Expanding into sleepwear and loungewear is a natural succession for the Rachel Rachel Roy brand,” says Rachel Roy. “It has always been a priority to create an inclusive brand that offers a full lifestyle assortment for all women. We look forward to launching our latest evolution with the IHL Group.”

About the Author(s)

License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

 

 

 

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