Godiva Partners with Boardwalk Frozen Treats to Launch Seven New Ice Cream Flavors

New frozen treats are inspired by Godiva chocolate pieces.

License Global, Content Editor

March 3, 2022

2 Min Read
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Godiva

Chocolatier, Godiva, has announced the launch of Godiva ice cream in partnership with Boardwalk Frozen Treats, now available in the ice cream aisle of grocery stores nationwide.  

Godiva partnered with Boardwalk Frozen Treats, a sales, marketing, manufacturing and distribution partner for major ice cream brands, to create Godiva super-premium ice cream The assortment is available in pints in seven flavors, each inspired by Godiva's best-selling and most classic chocolate pieces and flavor profiles.  

"At Godiva, our number-one priority is to provide best-in-class, high-quality products across all categories, so we collaborated closely with our partners at Boardwalk to ensure that Godiva's commitments to innovation, premium ingredients and quality were reflected in the product before we provided our stamp of approval," says Thierry Muret, global executive chef, Godiva. "When perfecting the Godiva ice cream recipes, we wanted to ensure every bite reminded our fans of Godiva's iconic chocolate pieces. We worked tirelessly to perfect the flavors to ensure we encapsulated the classic decadence that Godiva is known for. We're excited for consumers to experience Godiva's ice cream, in rich flavors reminiscent of our chocolate-dipped strawberries, mint medallion chocolate pieces and more."      

The seven Godiva ice cream flavors include Chocolate Strawberry, Midnight Swirl, Hazelnut Crunch, Mint Medallion, Praline Cone Crunch, Salted Caramel Brownie and Caramel Embrace. 

"We are thrilled to partner with Godiva to introduce this new line of super-premium ice cream," says David Owens, chief executive officer, Boardwalk Frozen Treats. "Godiva's position as a leader in the premium chocolate category was the perfect tie-in to our strong presence in the ice cream aisle. We are excited to help bring these delicious ice cream pints to grocery stores near you." 

Godiva premium ice cream can be found in the ice cream aisle of most major grocery stores and retailers, including Albertsons, Safeway, Kroger, Food Lion and Publix. 

About the Author

License Global

Content Editor, License Global

License Global is the leading news source for the brand licensing industry, delivering award-winning editorial content including news, trends, analysis, and special reports about the global consumer product and retail marketplace.

Through its print edition, website, daily e-newsletter and event publications, License Global reaches more than 150,000 executives and professionals in all major markets. The magazine also serves as the official publication for the sector’s trade events, which include Licensing Expo, Brand Licensing Europe, France Licensing Day, Licensing for Retail, Licensing Expo Japan, Licensing Expo Shanghai and the Licensing Leadership Summit.

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