Budweiser Brews Huf Collab

Anheuser Busch-Inbev’s Budweiser has partnered with HUF for a new capsule collection that celebrates the brewery’s reputation for being the “King of Beers.”
License Global

November 15, 2018

Budweiser Brews Huf Collab

Brandgenuity brokered the deal. The line brings Budweiser’s signature script, bow-tie and label designs to a selection of tees, hoodies, hats and button-ups.

The line includes a retro-sportswear anorak and a vintage trucker denim jacket. Accessories include the all-over print tote bags, insulated beer carriers, glass mugs, cruiser decks, slide sandals, “Come Back With a Six Pack” doormats and a series of socks offered in collectible ‘Hufweiser’ cans.

A special-edition Hupper 2 Hi, constructed in Bud’s signature-red canvas atop a beer-colored sole and packaged in a 12-pack-inspired shoebox, will also be available.

The HUF x Budweiser line is available at HUF’s flagship and HUF online as well as retailers around the globe. A limited-edition range of tees and fleece will also be available in the U.S.

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