Automotive

The latest licensed products, partnerships and brand collaboration news from global automotive brands.

The Chameleon RC car with some of the 28 customizable variants.

Sep 26, 2023

‘Hot Wheels Rift Rally’ Teams Up with Ford Motor Company

Four Ford vehicles will be available in the Ford Performance Pack.

10 Minutes With … CAA Brand Management on Automotive Licensing Trends

Sep 25, 2023

Merrell and Jeep Hiking Boot

Merrell And Jeep Brand Release Hiking Boot

Sep 13, 2023

Dodge Direct Connection Detailing Kit

Dodge Direct Connection x ‘Jay Leno’s Garage’ Offer Car Care Products

Aug 21, 2023

BACKDROP x Porsche promotion image.

Porsche Premium Paints Available

Jul 13, 2023

Jason Momoa x Harley Davidson

Harley-Davidson Releases New Apparel Collection with Jason Momoa

Jul 12, 2023

1959 Corvette diecast

Automotive Corvette Partners with APMEX to Provide Collectible Products

Jun 30, 2023

Characters from “Miraculous: Ladybug & Cat Noir” alongside their ID. vehicles.

Automotive ZAG Partners with Volkswagen

Jun 12, 2023

24 Hours of Le Mans trading cards

Sports 24 Hours of Le Mans Celebrates Centenary Year with Major Brand Collabs

Jun 8, 2023

Angry Birds on the Mercedes-Benz E-Class

Video Games ‘Angry Birds’ Take a Ride with Mercedes-Benz

Apr 26, 2023

The Lamborghini Huracán NFT in Verde Citrea/Arancio DAC.

New Media/Social Lamborghini and VeVe Launch NFT Collectables

Feb 17, 2023

The Volkswagen ID.4.

Automotive Volkswagen Goes Big with 'Ant-Man and The Wasp: Quantumania' Campaign

Feb 6, 2023

The AFEELA EV.

Automotive Sony Honda Mobility Unveils New EV, AFEELA

Jan 9, 2023

“The Dreamers.”

Home Aston Martin Residences Miami Unveil Accompanying Book

Dec 16, 2022

The Bugatti Centodieci car as featured in “Rocket League.”

Video Games Psyonix Announces ‘Rocket League’ Collaboration with Bugatti

Dec 15, 2022

The BMW LGND.

Footwear PUMA Honors the Legacy of BMW M Motorsport

Dec 15, 2022

The 1972 BMW 1602 Elektro and BMW i4 M50 by Kith.

Automotive Kith and BMW Unveil Second Collaboration

Oct 3, 2022

Bentley Azure range.

Automotive Beanstalk Named Global Licensing Agency for Bentley

Sep 12, 2022

VP Racing apparel.

Corporate Brands VP Racing Expands Licensing Program in the U.K. and Europe with Kustom Yard

Aug 29, 2022

MINI Aceman Pokémon concept electric car.

Branded Products MINI Collaborates with Pokémon as New Sponsor of Gamescom Merch Area

Aug 24, 2022

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