Star Cutouts Joins Acamar Films’ Licensing ProgramStar Cutouts Joins Acamar Films’ Licensing Program

Acamar Films continues to build its U.K. licensing program with its newest licensee, Star Cutouts, launching a new range of cardboard cut-outs for the pre-school show, “Bing.” 

Star Cutouts has launched the “Bing” range with four Star-Mini characters, ahead of expanding into life-size cut-outs, table toppers and masks for “Bing”-themed parties, room decoration and dress-up occasions. All the products are ethically sourced. 

“’Bing’ is a perfect property for Star Cutouts and we are delighted to partner with Acamar Films on this lovely new range,” says Ian Ravey, managing director, Star Cutouts. “The pre-school space offers lots of opportunities for parties and special occasions and we look forward to seeing little ones celebrating with their favorite character and his friends.” 

“We’re thrilled to be teaming up with Star Cutouts, adding another fantastic new licensee for ‘Bing,’ as well as renewing with a number of our valued partners,” says Louise Simmonds, head, U.K. licensing, Acamar Films. “Celebrations, as a category, is particularly strong for ‘Bing’ and it’s brilliant to be able to offer even more ways to make those big days extra special for our Bingsters.” 

In addition to Star Cutouts, Acamar Films is celebrating a raft of recent U.K. renewals with existing partners. Roy Lowe has renewed its contract for a further two years with matching Bing and Flop family socks enabling young Bingsters and grown-ups to connect with their favorite characters.  

Paper Projects first launched its reward charts and sticker sets in 2019 and its Bing Potty and Toilet Training Reward Chart has been a consistent Amazon best-seller in the genre. Moonpig has also renewed its licensing agreement, expanding its greetings card offering to 21 designs, with two more arriving for this upcoming Mother’s Day.