Through the representation agreement, SS Animent will promote the brand through a broad marketing strategy that will introduce the brand’s characters though publishing, collaborations, retail activations and a broadcast of the Suzy’s Zoo “A Day with Witzy” animated series.
“The wonderful people of South Korea are in for a real treat,” says Cathy Malatesta, president, Lawless Entertainment. “Witzy and his friends will soon warm the hearts of children and adults alike throughout South Korea, and we are overjoyed to be partnering with SS Animent to make this happen.”
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