SEGA Grows Sonic in France


SEGA Europe has announced a series of new partners for Sonic the Hedgehog in France.

Abysse is distributing Jazwares’ range of articulated figurines, vehicles and plush featuring the classic character, with a new line of vehicles set to launch soon.

Sun City is developing a range of adult and children’s apparel and accessories, including t-shirts, sweatshirts, trousers, shorts, nightwear, underwear, swimwear, socks and slippers, set to launch this summer.

Delcourt is publishing French-language versions of the Sonic the Hedgehog and Universal series comics, originally produced by Archie Comics. The first issue launched in summer 2012 with another on shelves now and a third set to be released in June.

SEGA is also developing a range of books in partnership with Hachette Livre that will roll out at the end of the year. The range will include French-language storybooks, chapter books, activity books, coloring books, novelty books and digital books.

Finally, Pix’n Love Publishing has produced a Sonic documentary book available now in stores and online.