Sanrio will launch a new Hello Kitty campaign, called Hello Kitty for President, featuring a host of presidential-themed activations and merchandise.

April 6, 2018

1 Min Read

Classic pop character to "compete" against Hillary Clinton, Donald Trump in upcoming election.

Sanrio will launch a new Hello Kitty campaign, called Hello Kitty for President, featuring a host of presidential-themed activations and merchandise.

The Hello Kitty for President merchandise collection will include unisex t-shirts featuring campaign slogans as well as a Hello Kitty for President four-piece button set, canvas tote bag, beverage koozie and trucker hat. Additionally, a campaign bumper sticker will be given away with any Sanrio purchase through Election Day.

Hello Kitty will also hit the campaign trail by visiting “Friendship Party Headquarters” (Sanrio stores) in Queens, N.Y.; Sunrise, Fla.; Arcadia, Calif.; and Costa Mesa, Calif. At each location, visitors will be able to take photos with the candidate and pose with election-themed props.

Additionally, the Hello Kitty Café Truck will support the campaign with Hello Kitty for President cookies, which will be available through Election Day. At select locations, guests who purchase the cookie will also receive a bumper sticker.

The Hello Kitty for President merchandise will be available at select Sanrio stores as well as on Sanrio.com.

Read more about:

Hello KittySanrio
Subscribe and receive the latest news from the industry Article
Join 62,000+ members. Yes, it's completely free.

You May Also Like