NORTH AMERICA–Sanrio and Energy Bistro & Karaoke have entered into a two-year partnership that will bring a host of Sanrio-branded food and karaoke experiences to Southern California.

April 6, 2018

1 Min Read

NORTH AMERICA–Sanrio and Energy Bistro & Karaoke have entered into a two-year partnership that will bring a host of Sanrio-branded food and karaoke experiences to Southern California.

Beginning today, Hello Kitty, Gudetama and Aggretsuko will be featured throughout specially themed karaoke rooms that can accommodate up to 25 people. The venue has also created a Sanrio-themed food and dessert menu that includes a Hello Kitty Okonomiyaki Hot Dog, Aggretsuko Mini Rage Burger, Gudetama Lazy Waffle Sandwich, Hello Kitty & Mimmy Waffle & Ice Cream and a Hello Kitty Baked Ube & Ice Cream.

Energy Bistro & Karaoke will also offer a selection of limited edition, co-branded merchandise including t-shirts and a button set. A variety of Sanrio products will also be available throughout the course of the partnership.

“Sanrio strives to create memorable experiences for fans to connect with our brand and characters in a meaningful way,” says Jill Koch, senior vice president, brand management and marketing, Sanrio. “We look forward to launching this experiential venture with Energy Bistro & Karaoke and offering fans something uniquely Sanrio to enjoy with friends and family.”

The Sanrio x Energy Bistro & Karaoke experience is now open at Energy Bistro’s Hacienda Heights location in Southern California. Sanrio and Energy Bistro & Karaoke are also planning to debut additional Sanrio-themed karaoke rooms at Energy Bistro’s Alhambra location in early 2018. 

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